WEBINAR

Optimizing Member Segments

Optimizing Member Segments for HVLP, Luxury, and Studio Clubs

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Optimizing Member Segments for HVLP, Luxury, and Studio Clubs

About the Webinar

Join Pete Stipher (President) and Lyle Gadin (VP of Client Strategy) as they examine the impacts of COVID-19 on fitness member segments. Leveraging our Location Study analytics solution, MOTUS CI analyzed twelve months of member visitation data for HVLP, luxury, and studio clubs across the U.S. to map changes before COVID-19 and now. This webinar offers insights valuable to business operators across industries. Watch now to learn how customer segmentation and in-depth data can enhance your business decisions and marketing strategy.

Featured in the Webinar:

  • Overview of HVLP, luxury, and studio segmentation trends.
  • Actionable strategies to maximize emerging opportunities.
  • Data insights at both the national and regional levels.
  • Explanation of segmentation marketing workflow.
  • Real data sourced by MOTUS CI’s Location Study solution.