MOTUS Analytics Services

Analytics

Analytics

Uncover Your Competitive Edge.

Combine your customer information with MOTUS data attributes to generate in-depth core customer profiles. Leverage this analysis to create more effective marketing, select high-opportunity location sites, or uncover your competitive edge against the competition.

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Our Services

  • Core Customer Profile

    Core Customer Profile

    Gain in-depth insights by segmenting customers into profile types determined by shared demographic, geographic, behavioral, and psychographic attributes.

  • Trade Area Analysis

    Trade Area Analysis

    Uncover where customers live in your trade area, how many commute into it, and the total number of qualified prospects waiting to be engaged.

  • Site Selection Analysis

    Site Selection Analysis

    Take the guesswork out of choosing a new location with comprehensive site scoring based on key metrics like opportunity density and competition levels.

  • Competitor Analysis

    Competitor Analysis

    Gain a competitive advantage by understanding who your trade-area competitors are and which customer segments you will be competing over.

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    Portfolio Optimization

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    Portfolio Optimization

    An exhaustive analysis of your business to optimize your internal structure, operational spending, the products you offer, and the customers you attract in your trade area(s).

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    Location Study

    An arial photograph of a cityscape with overlaid arrow icons denoting important landmarks.

    Location Study

    Gain an in-depth understanding of any retail building, including your store, a competitor’s, or a new space you’re purchasing, with a report detailing which customer segments frequent the location, among other data insights.

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    Service Line Optimization

    Image depicting a man touching an upward arrow to symbolize optimization.

    Service Line Optimization

    MOTUS CI increases your business’s customer wallet share by analyzing add-on services against your current customer list. High-value customer targets are identified and engaged with marketing for the add-on services they are most likely to purchase.

Questions? We have answers.

What can I expect from having MOTUS CI analyze my data?

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How does MOTUS enrich my data?

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How is MOTUS CI's analytics different from other providers?

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Will MOTUS CI help me review the data analysis?

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Does MOTUS CI follow all regulations around data usage?

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Location Study

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