Tom Ostrander is Senior Business Analyst for MOTUS Consumer Insights. Before joining MOTUS, he spent two decades owning and operating small businesses. In this expert interview, Tom discusses how consumer analytics enhances SMB marketing, reduces […]
Tag: analytics
Client Testimonial: Bryan Avaylon, Crunch Fitness & Elements Health Clubs
This client testimonial was originally published on clubsolutionsmagazine.com. The smartest decisions are data-driven decisions, and MOTUS Consumer Insights delivers the insights your club needs to take its marketing and member engagement to the next level. Bryan Avaylon […]
5 Steps for Better Marketing Budget Allocation
During economic downturns, your gut reaction might be to pause marketing spend. However, your focus should be on smarter budget allocation, because how much and how quickly your business recovers as conditions normalize depends on […]
Anniversary Interview: MOTUS President Reflects on Company’s Development
This month marks the second-year anniversary of Pete Stipher joining as President of MOTUS Consumer Insights and the company’s 4th year of business. We sat down with Pete to discuss the company’s development during his […]
Client Testimonial: Dave Andras, World Gym Northeast Ohio
For this client testimonial, we caught up with Dave Andras, who owns three World Gym locations in Northeast Ohio. First introduced to MOTUS CI by Senior Business Analyst Tom Ostrander, Andras shared with us his […]
4 Ways Site Selection Analysis Safeguards New Businesses
There’s no way around it: business is risky. On average, 20% of new businesses fail within the first year. By year five, that number swells to around 50%. So, what differentiates the businesses that thrive […]
MOTUS CI’s Facebook Marketing Increases Leads by 58% (Case Study)
Overview By streamlining its Facebook Marketing and analyzing trade-area opportunities, MOTUS CI enhanced company-wide leads for a multi-location martial arts school. The Client Need A martial arts school operating forty-five locations across four states needed […]
COVID-19 Market Trend Report Announced by MOTUS CI (Press Release)
MOTUS Consumer Insights, a leading analytics and marketing company, is leveraging its proprietary analytics platform to help businesses understand and address the shifts to their businesses caused by the pandemic. MOTUS CI’s COVID-19 Market Trend […]
Site Selection Analysis From MOTUS CI Powered By Leading Consumer Analytics (Press Release)
MOTUS Consumer Insights, a leading analytics and marketing company, empowers businesses across industries to confidently choose new locations with its Site Selection Analysis. The MOTUS proprietary analytics platform leverages over 60,000 data points to analyze […]